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Dealership Growth

Practical guidance for dealerships posting at volume, plus notes on what we ship.

Dealership Growth

The True Landed Cost of an Auction Car

Hammer price is the number everyone remembers and the least complete number on the deal. Build the true landed cost of an auction car—fees, transport, recon, pack, and time—before you decide it was a good buy.

PostToMarket Team
Dealership Growth

Sourcing Used Inventory Beyond the Auction Lane

If 90 percent of your used cars still come from one lane, you are paying lane fees for a habit. Source used inventory beyond the auction with trades, street buys, and dealer-to-dealer, then list those units as fast as auction cars.

PostToMarket Team
Dealership Growth

Building a Consistent Trade-In Appraisal Process

Two reps, one Camry, two numbers a thousand dollars apart. Build a consistent trade-in appraisal process with a walk-around, recon estimate, wholesale fallback, and manager exceptions so gross does not depend on who is on duty.

PostToMarket Team
Dealership Growth

Avoiding Inventory Concentration Risk on a Small Lot

Filling a small lot with the same hot truck feels like smart buying until the market turns. Avoid inventory concentration risk with stall caps, a mix dashboard, and exit rules before units age together.

PostToMarket Team
Dealership Growth

Setting Inventory Targets by Price Band

Unit count is a vanity number if everything sits in one price band. Set inventory targets by price band from your actual sales mix, then buy, price, and review against those stalls every week.

PostToMarket Team
Dealership Growth

A Past Customer Follow-Up Plan for Lots Without a Service Bay

Independent lots without a service department lose the oil-change excuse for staying in touch. Here is a past customer follow-up plan built around equity, household needs, and honest check-ins instead of fake service reminders.

PostToMarket Team
Dealership Growth

Partnering With Local Businesses for Dealership Referrals

The best dealership referrals often come from shops, lenders, and local businesses that already talk to people whose cars just died. Here is how to pick partners, write simple rules, and keep the relationship honest.

PostToMarket Team
Dealership Growth

Building Referral and Repeat Customer Habits at Your Lot

Most lots treat every deal as a one-time event. Build referral and repeat customer habits with a delivery capture, timed follow-up, source coding, and manager reviews that keep the process from fading.

PostToMarket Team