Blog
Practical guidance for dealerships posting at volume, plus notes on what we ship.
Optional add-ons belong in the listing as optional, with names and prices the desk will actually use. Here is how to present protection packages online without packing them into the advertised price.
Location is the first filter every Marketplace buyer applies. Learn how location settings and search radius shape who sees your units, and how to keep every listing pinned to the right lot.
Online buyers already add tax, title, doc, and extras in their head. Give them a real out-the-door path in the listing and in chat so the first desk pencil is not the first honest total.
A field-by-field guide to completing Facebook Marketplace vehicle listings accurately: identity, condition, price and description fields, with the mismatches that quietly hurt performance.
Doc fees that appear only at the desk create angry chats and broken deals. Put the fee in the listing in plain language, keep it consistent with the deal jacket, and train every rep to say the same number.
Your lead photo decides whether a buyer stops scrolling. Here is how to choose lead photos for vehicle listings using the Facebook photo picker, with a selection checklist for reps.
State your mechanic-visit policy in the listing so buyers do not have to ask. Hours, location, what they can inspect, and what you will not allow, written before the first message.
How dealership managers can read posting analytics by rep and source, ask better questions of the numbers and turn them into coaching and inventory decisions.
Calling an SE an SEL because it has a sunroof is how trim and package confusion turns into inflated feature claims. Name the trim the VIN supports, then list only the packages you can prove.