PostToMarket Billing: Trial Upgrades and Cancellation Explained

The owner of a twenty-five-unit independent lot asks one question before he lets anyone near a new tool: "What happens when I want out?" It is the right question. Most dealers have been burned by a software contract that was easy to start and painful to end, with auto-renewals, minimum terms or a rep who stopped returning calls the week the cancellation request came in.

This article explains PostToMarket billing in plain operational terms: how the 10-day free trial works, what the two plans cost, how checkout is handled, what the Billing area in the dashboard is for and how to think about cancellation. It sticks to what is published and avoids guessing at details that are better confirmed with support. If something is not covered here, the contact route is info@posttomarket.com.

PostToMarket is an independent tool and is not affiliated with, endorsed by or sponsored by Meta.

The Short Version of PostToMarket Billing

Before the detail, here is the summary a general manager can repeat to an owner in one breath.

• There is a 10-day free trial.
• Checkout runs through secure Stripe.
• Starter is $59 per month for a solo seller or independent lot with 1 login.
• Dealership is $299 per month for up to 13 team logins and 2 managers.
• Every plan includes unlimited vehicles in inventory.
• You can cancel anytime.
• Billing lives in its own area of the dashboard, alongside Inventory, Import, Queue, Team, Leads, Analytics and Settings.

What is not on the list

There is no per-vehicle fee to forecast. That simplifies budgeting for a store that adds and removes dozens of units a month. It also means the real cost question is which plan matches the number of people who need to post, not how many units you carry.

Who should hold the billing login

The admin account is the primary login for the dealership. In most stores that should be the owner or GM, not a rep. Billing is a business decision; keep it with the person who owns the vendor budget.

Using the Trial Well

A 10-day trial is short enough to waste. Treat it as a pilot with an end date, not as a demo.

A ten-day pilot plan

1. Days 1-2: Import a real batch of inventory, review the row-level error log, and fix bad rows.
2. Days 2-4: Install the Chrome extension, sign in with email and post a small group of clean, well-photographed units.
3. Days 4-7: Edit AI-generated descriptions, queue more units and watch how pacing and daily limits shape the day.
4. Days 7-9: If you are a team, add reps and associates, assign queues and review analytics by rep and source.
5. Day 10: Decide, using the checklist below.

Measure the things that are actually yours to measure

Do not judge the trial by promises about reach, because no tool can guarantee that Facebook will distribute every listing. Judge it by operational evidence that you control:

• How many minutes per unit did posting take compared with doing it by hand?
• Did the import history catch bad data before it went live?
• Did every unit have a clear owner and a visible status?
• Were sold units marked and archived on time?
• Could a manager see the team's queues and release stuck claims?

Decision checklist at the end of the trial

• Did we post a representative sample of our real inventory?
• Did the listings read like our store after editing?
• Do we know which plan matches our headcount?
• Do we have a named owner for the account?
• Have we read Meta's current commerce policies so our team knows the rules we operate under?

PostToMarket Billing: Choosing and Changing Plans

The right plan is a headcount decision more than a feature decision.

Starter or Dealership

If one person posts everything, Starter is the fit. If you need per-rep queues, manager assignment to associate queues, the team queue view and a leads inbox for managers, that is the Dealership plan. For a longer comparison, read PostToMarket Starter vs Dealership: which plan fits your lot.

Moving between plans as the store grows

Stores change. A solo seller hires a first associate; a franchise used-car department splits into two teams. Use the Billing area of the dashboard to review your current plan, and if you need help changing plans, write to info@posttomarket.com with the dealership name and login email. Do not share a single login among several people to avoid moving up; that undermines security and the ownership model your queues depend on.

Cancellation Without Drama

You can cancel anytime. In practical terms, that means the decision is yours and does not depend on a sales conversation.

What to do before you cancel

Cancelling a tool does not cancel your obligations to buyers. Before you stop using any posting workflow, run a short wind-down:

1. Record any inventory data you want to keep, for example from your own DMS or spreadsheet.
2. Mark sold and archive anything that has sold.
3. Make sure no unit you no longer intend to sell remains live on Facebook.
4. Tell your reps and associates what the new process is, so nobody keeps queueing units in a tool that is going away.
5. Record who held the admin login and who needs to be told.

If you plan to come back

Seasonal dealers sometimes pause. If your lot is slow in winter and busy in spring, record how you set up queues and roles so a restart takes an hour, not a day.

Questions about a charge

If something about a charge, a plan or your account looks wrong, email info@posttomarket.com with the dealership name and the login email. For general guidance on reaching support, see getting help: how to contact PostToMarket support.

Budgeting Posting Tools Against Floor Reality

Software should be compared against what it replaces, not against nothing. A simple framing for a GM:

• How many rep-hours per week go into manual posting?
• How many units sat unposted last month because nobody had time?
• What does a day of aged inventory cost you in floor-plan interest and depreciation?

You can answer those from your own books, which is why this article does not supply benchmark numbers. The point of the exercise is to put your own numbers next to $59 or $299 per month and see whether the trade makes sense for your store. Compliance claims, financing language and similar details in your listings are your responsibility; this is not legal advice, so confirm specifics with counsel or your state regulator.

How PostToMarket Automates This

Billing itself is simple. The value you are paying for is the work the platform takes off your team.

What the plan covers

• Chrome extension posting to Marketplace, your Facebook profile and Facebook groups, one vehicle at a time, with human-like delays and server-enforced daily limits.
• Unlimited vehicles in inventory with draft, posting, posted, sold and failed statuses.
• Bulk CSV and Excel import with import history, a row-level error log and capture from auction and wholesale sites.
• AI-generated titles and descriptions from vehicle specs, editable before posting, plus a Facebook photo picker.

What a team gets on Dealership

• Four roles (admin, manager, sales rep, sales associate), per-rep queues and manager assignment to associate queues.
• Team queue view, team analytics by rep and source, and a leads inbox for managers.
• Mobile dashboard you can install on a phone's home screen.

Try It Before You Commit

The best answer to "what happens when I want out" is a trial with a clear end and a plan that cancels anytime. Run the ten-day pilot above with real inventory and let your own numbers decide.

The Starter plan is $59 per month with one login for a solo seller or independent lot. The Dealership plan is $299 per month for up to 13 team logins. Both include unlimited vehicles in inventory.

Start your 10-day free trial and complete secure Stripe checkout. Cancel anytime. Questions about PostToMarket billing before you start? Email info@posttomarket.com.